Love, As Always, Pete

The Weekly Letters, by A. Pedersen Wood

March 13, 2015

Dear Everyone:

A very busy week, ARMA-wise.  (ARMA = Association of Records Managers and Administrators, but you knew that, didn’t you?)

On Wednesday, we had our “Annual” Spring Seminar.  Called “Annual” because we’ve had one every year since we started I-have-no-idea-how-long-ago.  By “we” I mean the four “Northern California” chapters, Golden Gate (San Francisco), Mt Diablo (East Bay), Sacramento and Silicon Valley.

Originally, I think it was “just” the three “Bay Area” chapters, but then Sacramento felt left out, so we invited them to join us.  Basically, all the chapters combine their resources to host a Records and Information Management (RIM) seminar and jointly divide the proceeds, assuming there are any, equally.

Naturally, the first thing everybody does is ask “sponsors” to foot the bills.  Sponsors are generally companies that sell RIM products and services and have a vested interest in finding possible new customers.  Give us money and we let you set up a table with promotional items, colloquially referred to as “giveaways”, posters and banners, business cards, etc.  The more money the sponsor provides, the more they are promoted, including getting their logo printed on a reusable bag.

Of course, you can’t have too many people hitting up the same sponsors, so we needed a way to keep track of who was contacting whom.  And, somehow, that led to my setting up a spreadsheet with names, companies, etc.  Because individual chapters need sponsors to help them out with the usual expenses and so on, I already had a list of companies that I had contacted when I suddenly became the Chapter President.

It was fairly simple to make a copy of that list and revise it.  Then, when people started registering for the Seminar, I “automatically” got a copy of the information and that led to another spreadsheet.  I didn’t even think about it.  Just opened up Excel and began a list.  Before I knew it, I was the unofficially official “Keeper of The List”.

This year’s theme was “Space Invaders:  It’s Not Just a Game Anymore”, with a little graphic that somebody dug up of an old video game icon.  The idea was to take advantage of recent new stories about significant instances of hacking to generate interest in the Seminar.  And then find Speakers who could talk intelligently, and coherently, about RIM and anything having to do with securing Electronically Stored Information (ESI).  Since nearly all Information (i.e., Records) is now electronic, in one way or another, it seemed a good fit.

However.  As the date approached, people were not exactly beating on the door to get in to the Seminar.  Last year’s tally was around 70 attendees, of which maybe 15-20 were sponsors.  (Each sponsor gets a number of “free” passes depending on how much money they forked over to begin with.)  This year the total was closer to 40-50, with about 20% sponsors.  Talk about “preaching to the choir”.

So our Region Coordinator, “Clancy”, who basically ran the whole thing, decided to hold a teleconference meeting yesterday afternoon to discuss the “pros and cons” of why we had less of a turnout than in previous years.  Only problem was that “Clancy” had already scheduled a different teleconference meeting the same morning.

That makes one full-day Seminar and two hour-long meetings all devoted to ARMA all in the same week.  For me, it was a bit much, but not impossible.  But for others, who still have jobs, taking that much time away from work looked like it was getting to be a problem.

The morning meeting only boasted a few attendees and a great many started sending email “regrets” for the afternoon.  Eventually, “Clancy” got the hint and rescheduled the “recap” meeting for the week after next.

As for the Seminar itself:  I found it very interesting.  More importantly, I got lots of free pens, a reusable bag, and a full five hours of Continuing Education credits for my Certified Records Manager requirement.  And that’s what really counts, isn’t it?

Love, as always,

 

Pete

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